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Mama's Choice

Oxytocin Massage for Breastfeeding: How To Do It

A gentle back massage before a feed helps let-down by helping you relax. How to do it, what the evidence shows, and where confinement urut fits in.

Written by The Mama's Choice TeamThis article has not been reviewed by a healthcare professional.Published Updated 5 min read
A partner massaging a seated mother's upper back

An oxytocin massage is a gentle back massage along the spine, given before a feed or a pumping session to help you relax so milk flows more easily. Oxytocin drives the let-down reflex. The massage will not create milk that frequent feeding has not already asked for.

What is an oxytocin massage?

A light massage along both sides of the spine, from the base of the skull down to the lower back, done while you sit leaning forward on a pillow. Someone else does it, usually a partner, and it takes a few minutes.

The name comes from what it is meant to encourage rather than from any special technique. Nothing about the hand movement is unusual. A back and shoulder rub that leaves you calm does the same job.

It is commonly used before expressing, particularly in the early weeks and by Mamas going back to work who find the pump less effective than the baby.

How does oxytocin affect milk flow?

Two hormones run breastfeeding, and they do different jobs.

Prolactin tells the glandular tissue to make milk. The signal that raises prolactin is milk being removed, which is why frequency matters so much in the early weeks.

Oxytocin does the delivery. It makes the muscle cells wrapped around each milk-producing cluster contract, squeezing milk into the ducts and out. That is the let-down reflex, and it is the part some women feel as tingling or fullness, usually within the first minute or two of a feed. Others feel nothing at all, and their milk flows just the same.

Oxytocin release responds to the baby: the sight, the sound of crying, the skin contact. It also responds to how you feel. NHS breastfeeding guidance notes that being tense, uncomfortable or in pain can make let-down slower, and being warm, settled and unhurried makes it easier. A back massage is one way into that second state.

A mother leaning forward onto a pillow while her back is massaged

Does the massage increase supply?

The trials on back massage for breastfeeding are small, and mostly conducted in a few countries with varied methods, so there is no strong body of evidence behind it. No major health authority recommends it as a way to raise supply.

What is well established is the mechanism it leans on. Relaxation helps let-down, better let-down empties the breast more completely, and a more completely emptied breast signals for more milk. So the massage can help indirectly, through a chain that depends on you also feeding or expressing often enough.

If your supply is genuinely low, the answers are elsewhere: more frequent removal, a latch assessment, and ruling out the medical causes. Our guide to boosting supply covers what has better support behind it.

How do you do it, step by step?

  1. Sit on a chair facing a table, lean forward, and rest your arms and head on a pillow. Breasts hang free, clothing off the back.
  2. Your partner finds the bony ridge of your spine and places both thumbs about an inch either side of it, at neck level.
  3. Small firm circles with the thumbs, working down either side of the spine. About a minute for the first pass.
  4. Repeat from the base of the skull outwards across the shoulder blades.
  5. Work down the full length of the spine, then back up.
  6. Finish with the flat of the hands sweeping down the whole back, two or three times.
  7. About 3 to 5 minutes in total, longer if it is helping.

Practical notes. Do it in an air-conditioned room, because leaning over a pillow in 32°C defeats the purpose. Have water within reach. Eat something first, since leaning forward on an empty stomach can leave you light-headed. And do it immediately before the feed or the pump, not an hour earlier.

Use a plain oil or lotion if the skin is dry, and check it is one you are happy to have near the baby's face.

How does this fit with confinement massage in Singapore?

In Singapore you will probably be offered massage in the first month, so it helps to know what is what.

Traditional postnatal massage, whether Malay urut, Chinese tui na or Indian practice, typically covers the back, shoulders and limbs, often with a herbal oil, sometimes followed by abdominal binding with a bengkung. The back and shoulder portion overlaps almost exactly with what is described above, and a confinement nanny or masseuse will understand the request if you ask for light upper-back work before a feed.

Two things to keep separate. Deep abdominal work and tight binding are not feeding aids and are better scheduled away from feeding times, particularly if you have had a caesarean. And breast massage for engorgement is a different technique from this one; it is done on the breast, gently, and our guide to clearing a blocked duct covers it.

Tell whoever is massaging you if you have a fever, a red tender area on the breast, or a wound that is not healing. Those need a doctor before they need a massage.

What if the pump is the problem?

Mamas going back to work after the 16 weeks of government-paid maternity leave often find the pump yields less than the baby did, and conclude their supply has dropped.

Frequently it is let-down rather than supply. A pump gives you none of the cues a baby does, so the massage, a warm flannel, a photo or a recording of your baby, and five quiet minutes with the door shut all earn their place in the routine. Hand expression at the end of a session clears what the pump leaves behind.

Our guides to pumping technique and what breastfeeding gives you both cover the longer picture, and a lactation consultant at KKH or NUH will watch a pumping session if the numbers still do not add up.

Frequently asked questions

What does an oxytocin massage do?
It helps you relax before a feed or a pumping session, which supports the let-down reflex. Oxytocin is the hormone that makes the muscle cells around the milk-producing glands contract and push milk out, and NHS breastfeeding guidance describes let-down as sensitive to stress and comfort. The massage works on that side of things.
Does it actually increase milk supply?
Supply is driven by how often and how completely the breasts are emptied, which is prolactin's side of the system. Massage can make a session more productive by improving let-down, so more milk comes out, and that in turn signals for more. It is not a substitute for frequent feeding or expressing.
How long should the massage last?
About 3 to 5 minutes is enough before a feed, extended if it is helping you unwind. Light pressure along both sides of the spine from the neck down, in small circles. Stop if anything hurts; this should feel soothing rather than deep.
Can my confinement nanny do this?
Many already do something similar. Traditional postnatal massage in Singapore, whether Malay urut, Chinese or Indian practice, usually includes back and shoulder work that serves the same relaxing purpose. Ask for light pressure on the upper back before a feed, and keep abdominal binding and deep work separate from feeding times.
Where do I go if my supply is genuinely low?
Get a feed watched rather than guessing. KK Women's and Children's Hospital and the National University Hospital both run lactation services, polyclinics can refer you, and the Breastfeeding Mothers' Support Group runs peer counselling. Weight gain and diaper output are the measures they will look at first.

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This article is for information only and is not a substitute for diagnosis or medical advice. Please talk to your doctor about your own situation.

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