Legal
Privacy policy
This policy explains how Mama C Global Pte. Ltd. (UEN 201935724D) collects, uses, discloses and protects your personal data when you use this website, in line with the Personal Data Protection Act 2012 (PDPA).
Last updated ·Terms and conditions
This is a plain-language version prepared for the Singapore site.
We respect your privacy. This website is an information site — you buy our products on the marketplaces, not here — so the personal data we handle is limited. By using the site, or by contacting us or subscribing through it, you consent to our handling of your personal data as described below.
The data we collect
We collect:
- information you give us — for example your name, email address or phone number when you contact us, subscribe to updates, or submit a review or question;
- information collected automatically when you browse — such as your device and browser type, IP address, pages viewed and how you reached the site, through cookies and similar technologies;
- any other information you choose to provide.
We do not knowingly collect sensitive personal data through this site, and we ask that you do not send it to us.
How we use your data
We use personal data to:
- respond to your enquiries, requests and feedback;
- send you updates, offers and content where you have asked to receive them;
- operate, maintain, secure and improve the site, and understand how it is used;
- comply with our legal obligations and protect our rights.
We collect, use and disclose personal data only for purposes that a reasonable person would consider appropriate in the circumstances and that we have told you about, as the PDPA requires. You can withdraw your consent to marketing at any time.
Disclosure of your data
We do not sell your personal data. We may disclose it to:
- service providers who act for us — for example hosting, analytics and email providers — who may process it only on our instructions and must keep it secure;
- other companies in the Mama's Choice group, where needed for the purposes above;
- an authority, regulator or court where the law requires or allows it, or to protect our rights, property or safety or that of others.
When you follow a link to a marketplace or stockist, any data you then give is handled under that third party's own privacy policy, not this one.
Transfers outside Singapore
Some of our service providers and group companies are located outside Singapore, so your personal data may be transferred and stored there. Where it is, we take steps to ensure it is given a standard of protection comparable to that under the PDPA.
Cookies
Cookies are small files placed on your device. We use them to make the site work, to remember your preferences and to measure how the site is used so we can improve it. You can set your browser to refuse or delete cookies; some parts of the site may then not work as intended.
Keeping and protecting your data
We keep personal data only for as long as needed for the purposes above or as the law requires, and then delete or anonymise it. We make reasonable security arrangements to protect it against loss, misuse and unauthorised access, though no transmission over the internet can be guaranteed completely secure.
Your rights under the PDPA
Subject to the PDPA, you may ask us to:
- give you access to the personal data we hold about you, and information on how it has been used or disclosed;
- correct it where it is inaccurate, incomplete or out of date;
- withdraw your consent to our continued use of it, which may mean we can no longer provide a service to you;
- stop using it for direct marketing.
To exercise any of these, contact us at hello@mamaschoice.sg. We may need to verify your identity first, and a reasonable fee may apply for an access request as the PDPA allows.
Children
This site is intended for parents and other adults. It is not directed at children, and we do not knowingly collect their personal data. If you believe a child has given us personal data, please contact us and we will remove it.
Changes to this policy
We may update this policy from time to time. The version on this page, with the date above, is the one in force, and your continued use of the site means you accept it.
Contact us
For any question about this policy or about your personal data, including a request to access or correct it, contact Mama C Global Pte. Ltd. at hello@mamaschoice.sg.
Send questions about this page to hello@mamaschoice.sg.
© 2019–2026 Mama's Choice. Operated by Mama C Global Pte. Ltd.
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