Can it be used on newborns?

Yes, from birth, and there is no upper age limit.

Baby care

Baby Skin Vitamin Lotion

Name: Baby Skin Vitamin Lotion
Brand: Mama's Choice
Price: 17.9 SGD

A light, quick-absorbing lotion that leaves your baby's skin soft and moisturised, made with avocado and olive oils. In a 2022 home-use test, all 29 mothers said it helped moisturise their baby's skin.

$17.90$21.90save 18%

100 g

≈ $0.64 a day · around 28 days of use, on the brand's own average usage

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Usual price: $21.90
Discount: −$4 (18%)
Current promotional price: $17.90

HSA

Cosmetics notified

Halal

Certified by MUI

Lab tested in Singapore

Formulated and tested

Dermatologically tested

Across our skincare range

Free fromParabensPhthalatesDrying alcoholwhy?

Free from Parabens: A preservative that keeps bacteria and mould from growing in a product.; A water-based product needs a preservative, because without one bacteria and mould can grow in it. We chose others, such as 1,2-hexanediol and caprylhydroxamic acid, because many mothers prefer products without parabens during pregnancy, and we can offer that without giving up a working preservative.
Free from Phthalates: A plasticiser, sometimes carried into a formula through a fragrance blend.; Phthalates are rarely listed by name, because they can sit inside a fragrance blend that appears on the label as one word, “fragrance”. We chose not to use them at all, so our ingredient list means what it says.
Free from Drying alcohol: Alcohol denat. and similar alcohols, which make a product dry quickly and feel light.; It can draw moisture out of skin that already dries out more easily in pregnancy. Many women also find their sense of smell sharper in the first trimester, and the smell of alcohol is often named as a trigger for nausea. We mean only this kind of alcohol. Names like cetyl or stearyl alcohol, which you may see in an ingredient list, are fatty alcohols that soften skin rather than dry it. Benzyl alcohol is used as a preservative. Neither is a drying alcohol.

This productNo parabensno drying alcohol (alcohol denat.)Lab-tested in Singapore

About this product

Moisturises and softens your baby's skin

Helps protect skin from dryness with regular use

In a 2022 home-use test with 29 mothers, all 29 said it helped moisturise their baby's skin and 97% said the skin felt softer

Who it is for

Babies from birth and children over 3 years.

What Mamas noticed

Each figure comes from a survey or a test, with its method, year and number of people beneath it.

100%

of Mamas agreed it helps moisturise their baby's skin

Consumer use test 2022, n=29

97%

of Mamas agreed it helps their baby's skin feel softer

Consumer use test 2022, n=29

The survey results in full

Consumer use test 2022, n=29

The top three results in each category. The rest sit behind the link under each one, including the question that scored lowest.

90–100% the range across all 9 questions, the lowest one included.

On your baby's skin

100%: agreed it helps moisturise their baby's skin
97%: agreed it helps their baby's skin feel softer
90%: agreed their baby's skin felt more supple

1 more results in this category

90%: liked this baby body lotion overall

Texture and use

Consumer use test 2024, n=30

97%: liked the texture
90%: liked how easily it spread
90%: liked the way it absorbed into their baby's skin

2 more results in this category

90%: liked this lotion overall
90%: were satisfied with how it performed

With vitamins C and E and provitamin B5

Avocado and olive oil

Avocado and olive oil moisturise your baby's skin and leave it soft, smooth and supple. The lotion also contains vitamins C and E, provitamin B5 and niacinamide.

97%: of Mamas agreed it helps their baby's skin feel softer, in a consumer use test (2022, n=29)
100%: of Mamas agreed it helps moisturise their baby's skin, in the same test

Ingredients

Formulated and tested in a laboratory in Singapore, with every ingredient listed in full.

Avocado

an oil that moisturises and helps protect skin from dryness

Olive

an oil that softens and moisturises the skin

Step by step

How to use it

Apply twice a day, especially after a bath, after swimming, after time in the sun and when your baby is in an air-conditioned room.

Smooth it over the arms, body and legs.

After a bath, dress your baby in comfortable clothes and keep them out of direct sunlight.

Full ingredient list

We list every ingredient as it appears on the pack, with what it is there for. The number in front of each name is its place in the pack's list, which starts with the ingredient there is most of. We keep that order.

28 ingredientsMoisturiserSoftenerKey ingredientSkin comfortEmulsifierTexturePreservativeSolventStabiliserFragrance

See the full ingredient dictionary which holds every ingredient in our products and what it does.

4 key ingredients

09Niacinamide: Vitamin B3. Water-soluble and helps retain moisture in the skin's outer layer.
14Tocopherol: Vitamin E. An antioxidant that protects the oils in the formula.
15Tocopheryl Acetate: Vitamin E in a stable form. An antioxidant that protects the oils in the formula.
16Ascorbyl Palmitate: Oil-soluble vitamin C. An antioxidant in the formula.

See 24 more ingredients

Aqua (Water): Solvent; The base of the formula. Dissolves the other ingredients and carries them evenly across the skin.
Ethylhexyl Palmitate: Softener; A light oil, so the texture is not sticky.
Glycerin: Moisturiser; Draws water into the upper layer of the skin and holds it there.
Caprylic/Capric Triglyceride: Softener; An oil from coconut; light and quick to sink in.
Butylene Glycol: Solvent; Helps the other ingredients dissolve evenly, and holds water as well.
Butyrospermum Parkii (Shea) Butter: Softener; Shea butter. Moisturises and softens.
Cetyl Alcohol: Softener; A fatty alcohol from coconut that softens. Not the drying kind of alcohol.
Persea Gratissima (Avocado) Oil: Softener; Avocado oil. Rich in fatty acids.
Prunus Amygdalus Dulcis (Almond) Oil: Softener; Sweet almond oil. Moisturises dry skin.
Olus Oil: Softener; A vegetable oil that carries the other ingredients.
Olea Europaea (Olive) Fruit Oil: Softener; Olive oil. Moisturises.
Citrus Sinensis (Sweet Orange) Peel Oil Expressed: Fragrance; Orange peel oil. A natural scent.
Propanediol: Solvent; A gentle solvent made from corn. Moisturises as well.
Stearic Acid: Emulsifier; A plant fatty acid; gives the creamy texture.
Glyceryl Stearate: Emulsifier; Brings oil and water together so the cream does not split.
Phytosterols: Softener; Plant lipids. Help skin hold on to moisture.
Panthenol: Skin comfort; Also called provitamin B5. A humectant that draws water to the skin's surface, so skin feels soft.
1,2-Hexanediol: Preservative; Helps preserve the formula without parabens.
PEG-100 Stearate: Emulsifier; A partner emulsifier; keeps the cream together.
Glyceryl Stearate SE: Emulsifier; A self-emulsifying emulsifier; gives a soft texture.
Carbomer: Texture; Thickens the formula into a gel.
Caprylhydroxamic Acid: Preservative; A gentle preservative from coconut.
Sorbitan Oleate: Emulsifier; An emulsifier from sorbitol and olive oil.
Sodium Hydroxide: Stabiliser; Sets the acidity of the formula.

What have Mamas noticed after using it?

100% of Mamas agreed it helps moisturise their baby's skin (Consumer use test 2022, n=29). Results differ from person to person.

Can it be used on the face?

We do not recommend it. For the face, Baby Face Cream, with ceramide, is made to soften delicate facial skin.

Can it help with insect bite marks?

It is not made for insect bites. It is a body moisturiser, made with olive oil and niacinamide (vitamin B3). It keeps your baby's skin moisturised, soft and supple. In a 2022 consumer use test with 29 Mamas, 100% agreed it helped moisturise their baby's skin and 97% agreed it felt softer. If a bite is very swollen or blistered, see a doctor.